Komoux Hall Boardroom
Level-up Your Business Model and Tweak Your Positioning Statement.
Positioning is the most discussed and least understood component of high-tech marketing; it is easier said than done! When done right it manifests the heart and soul of your organization and sets the strategy for success. The MVP methodology is a product development discipline that helps to shape what will resonate with early-adopter customers who will champion your efforts more than you may expect! In today’s marketplace it is simply not enough to have a great positioning statement, MVP, dedicated team or large market opportunity – you also need a disruptive business model. Learn how these components come together in one canvas.
THIS IS SESSION 1 OF OUR 8-PART RETHINK SERIES